The Strong Born campaign has been developed by the National Aboriginal Community Controlled Health Organisation (NACCHO) and is supported by the Foundation for Alcohol Research and Education (FARE).
Led by NACCHO, along with Aboriginal and Torres Strait Islander Fetal Alcohol Spectrum Disorder (FASD) clinical and cultural experts across Australia, the Strong Born campaign raises awareness of the risks of drinking alcohol during pregnancy, as well as the importance of safe breastfeeding practices.
Raising awareness about FASD has long been a priority for the Aboriginal Community Controlled Health Organisation (ACCHO) sector.
The Strong Born campaign includes resources designed in collaboration with representatives from various Aboriginal and Torres Strait Islander communities, to make yarning about this complex topic easier.
The resources have been designed for Aboriginal and Torres Strait Islander communities and health professionals working in an ACCHO setting.
Resources are available via the NACCHO website for anyone seeking to support individuals and families, in a culturally safe way, through issues related to FASD.
NACCHO Chief Executive Officer Pat Turner said, ‘The Strong Born campaign is about raising awareness and understanding of FASD and reducing stigma and shame.
‘The campaign includes culturally appropriate health information for women and families, educational materials for our Aboriginal healthcare workers and guidance for healthcare providers that work with Aboriginal communities.
‘In collaboration with our member organisations, we’ll also support opportunities to bring our communities together to create safe places for yarning about the impacts of alcohol on pregnancy.
‘Growing strong healthy mums and bubs leads to healthy communities. Our communities need to understand the risks of drinking alcohol during pregnancy, and where to go for support, so they can ask for help if they need it.’
Two FASD Communications and Engagement grant rounds are being implemented by NACCHO to support their members to develop and deliver highly localised, place-based communications materials and engagement activities to enhance and extend the Strong Born campaign. ACCHOs plan to share their grant activities and raise awareness of FASD during September, which is FASD Awareness Month.
To find out more about the Strong Born campaign and to access the campaign resources, visit www.naccho.org.au/FASD
The Strong Born campaign is endorsed and funded by the Australian Government.